Small Business Spotlight

In 2024 you will not fall behind anyone, especially your competitors. So tracking your competitors moves is definitely on the “in” list this year. Especially

When Spotify Wrapped came out in 2017, it hit my group chats as breaking news, and, since then, every end of the year, most of

There are so many different skills that deserve attention in the business world, however, my favourite one, empathy, is one skill that since when I

This is the new normal: 97% of consumers use the Internet to find a business. – Research by SEO Tribunal. That’s why having an online presence

Why there are some brands that create strongest connection than others? The answer is emotions. Brands able to create genuine, useful and engaging communi- cation are able to connect better with people. How? By transforming unique ideas in valuable content, useful for their audience, that creates feelings…