I’m a big fan of ideas that turn into projects and grow into solid businesses. These “small” projects (I put small in quotes because in many cases the only thing small is the number of people in the team or their budget) have many qualities: passion, enthusiasm and the absence of complex corporate structures…
En un mundo en el que impera lo digital, ¿qué futuro le espera a la imprenta? Hace unos meses, tuve el placer de charlar con Daniel Matoses, del equipo Impresum, sobre el rol que desempeña la impresión a la hora de llevar a cabo proyectos creativos, construir una marca y acercarla a las personas…
Your brand image is more than a pretty logo that identifies your business, product, or service. It’s a mix of associations customers make based on every interaction they have with your business…
